Wisconsin Code § 628.39

Extension of credit on premiums
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The extension
of credit to the insured upon a premium without interest for not
exceeding 60 days from the effective date of the policy, or after
that time with interest at not less than the legal rate nor more than
18 percent per year on the unpaid balance, is permissible. The
payment of premiums on policies issued under a mass marketing
program on an installment basis through payroll deductions is not
an extension of credit.

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