Wisconsin Code § 440.95

Penalties
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(1) Any cemetery authority that is required to be licensed under s. 440.91 (1) and that knowingly fails
to be licensed may be fined not more than $100.
(2) Any individual who is required to register as a cemetery
salesperson under s. 440.91 (2) and who fails to register may be
fined not less than $25 nor more than $200 or imprisoned for not
more than 6 months or both.
(3) Except as provided in subs. (1) and (2), any person who
violates s. 440.91 or 440.947 or any rule promulgated under s.
440.91 may be fined not more than $5,000 or imprisoned for not
more than 6 months, or both, for the first offense and may be

fined not more than $10,000 or imprisoned for not more than 9
months, or both, for each subsequent offense.
(4) Any person who intentionally does any of the following
may be fined not more than $5,000 or imprisoned for not more
than 90 days, or both, for the first offense and may be fined not
more than $10,000 or imprisoned for not more than 9 months, or
both, for each subsequent offense:
(a) Fails to register as a preneed seller as required under s.
440.92 (1) (a).
(b) Fails to deposit or invest preneed trust funds or care funds
as required under s. 440.92 (3).
(c) Fails to file a report or files an incomplete, false or misleading report under s. 440.92 (6).
(d) Files a false or misleading certification under s. 440.92
(9).
(5) Except as provided in sub. (4), any person who violates s.
440.92 or any rule promulgated under s. 440.92 may be required
to forfeit not more than $200 for each offense. Each day of continued violation constitutes a separate offense.
(6) (a) Any cemetery authority or vendor that fails to disclose
information to consumers in violation of s. 440.945 (3) may be
required to forfeit not more than $200.
(b) Any cemetery authority or vendor that violates s. 440.945
(4) may be required to forfeit not more than $200 for the first offense and may be required to forfeit not more than $500 for the
2nd or any later offense within a year. The period shall be measured by using the dates of the offenses that resulted in
convictions.

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