Wisconsin Code § 199.10

Mailing procedure
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(1) In this section “enclosure”
means a card, leaflet, envelope or combination thereof furnished
by the corporation under this section. To accomplish its duty under s. 199.05 (1), the corporation, subject to the following limitations, may prepare and furnish to any investor-owned Class A
public utility a statement to be printed upon the face of the public
utility’s periodic customer billing or an enclosure:
(a) An enclosure or statement furnished by the corporation
under this section may not be submitted to the utility less than 21

calendar days in advance of the date of the public utility’s periodic customer billing.
(b) An enclosure shall be of a size compatible with the utility’s mailing envelope, shall otherwise conform to the specifications of the utility’s billing enclosure inserting equipment and
may not exceed in total weight .5 ounce avoir.
(c) A statement furnished by the corporation under this section shall be of a size compatible with the utility’s normal periodic billing.
(d) An enclosure or statement furnished by the corporation
under this section shall be limited to informing the reader of the
purpose, nature and activities of the corporation and informing
the reader that the utility consumer billed and others in his or her
household may contribute money to the corporation directly. The
enclosure or statement shall have the character of a circular and
may not have the character of a bill, statement of account or personal correspondence.
(e) The corporation may not furnish any enclosure or statement to a public utility under this section unless the enclosure or
statement has been approved by the public service commission
under sub. (2m).
(2) (a) Except as provided under pars. (b) and (c), any public
utility furnished with a statement or enclosure under sub. (1)
shall print or otherwise include or enclose such statement or enclosure within, upon or attached to the periodic customer billing
which the public utility mails or delivers to any residential
consumer.
(b) No public utility may be required to include a statement or
enclosure under sub. (1) in its periodic billing more than 2 times
per year.
(c) No public utility whose normal periodic customer billing
method is by postcard may be required to mail an enclosure of the
corporation under par. (a).
(2m) Prior to furnishing a statement or enclosure to a utility
under sub. (1), the corporation shall submit the statement or enclosure to the public service commission. The public service
commission shall approve the statement or enclosure if it determines that the statement or enclosure is not false or misleading
and that the statement or enclosure satisfies the requirements of
this section.
(3) If the weight of a public utility’s periodic customer
billing, when combined with the corporation’s statements or
other enclosures under sub. (1), exceeds one ounce avoir, the corporation shall reimburse the public utility for the proportion of
the total postage cost of the billing which is equal to the corporation’s proportion of the total weight of the billing. The corporation shall promptly reimburse with interest at the current prime
rate each public utility for all other reasonable costs incurred by
the public utility, above the utility’s normal billing costs, in complying with this section. The corporation may postpone for 3
months after the date of the first election of directors under s.
199.12 reimbursement of the public utilities for all costs incurred
through the date of such election. If any public utility is unable to
collect any amount due from the corporation under this section
within 3 months after the date the amount is due, the public utility may refuse further requests to mail an enclosure until the
amount is paid.
(4) A dispute arising from the operation of this section shall
be resolved by negotiations between the corporation and the public utility if possible, or by a civil proceeding in circuit court.
Neither the public utility nor the corporation may fail to comply
with this chapter by reason of the existence of such a dispute.

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