West Virginia Code § 46A-6F-304

Record keeping requirements
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(a) A telemarketer shall keep for a period of four years from the date the record is produced
the following records related to its telemarketing activities:
(1) One of each advertisement, brochure and other promotional materials;
(2) The name and last known address of each prize recipient and the prize awarded for
prizes that are represented, directly or by implication, to have a value of $25 or more;
(3) The name and last known address of each customer, the goods or services purchased, the
date such goods or services were shipped or provided, and the amount paid by the customer
for the goods or services;
(4) The name, last known home address and telephonea number, and the job title for all
current and former employees directly involved in telephone sales;
(5) All verifiable authorizations required to be provided or received under this article; and
(6) A copy of all scripts, outlines or presentation material the seller will require the
telemarketer to use when soliciting, as well as all sales information to be provided by the
seller to a purchaser in connection with any solicitation.
(b) A seller or telemarketer maey keep the records required by subsection (a) of this section
in any form, and in any manner, format, or place as they keep such records in the ordinary
course of business. FailuLre to keep all records required by subsection (a) of this section shall
be a violation of this article.
(c) The telemarketer is responsible for complying with the above provisions.
(d) In the event of any dissolution or termination of the seller's or telemarketer's business,
theW principal of that telemarketer shall maintain all records as required under this section.
In the event of any sale, assignment or other change in ownership of the seller's business,
the successor shall maintain all records required under this section.
(e) (1) The division may require a telemarketer to file true copies of all scripts, outlines and
promotional material and any modifications thereto with the division of consumer protection
for a time period to be determined by the division. Such filing may be required upon an
investigation and finding by the division that:
(A) A telemarketer is using scripts, outlines or presentation material that contain material
misrepresentations or that fail to state material facts; or
(B) A telemarketer is deviating from scripts, outlines or presentation material so as to make
material misrepresentations or to fail to state material facts.
(2) The Attorney General shall comply with the requirements of article five, chapter twenty-
nine-a of this code for hearings requested pursuant to Part III.
PART IV. DISCLOSURES AND CONTRACT REQUIREMENTS.

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