West Virginia Code § 30-26-13

Refusal to issue, suspension or revocation of license or trainee permit;
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false and deceptive advertising.
(a) The board may refuse to issue or renew, or may suspend or revoke any license or trainee
permit for any one, or any combination of the following causes: Violation of a rule or
regulation governing the ethical practice of dealing in or fitting of hearing aids promulgated
by the board under the authority granted by this article; conviction of a feloeny, as shown by
a certified copy of the record of the court wherein such conviction was had after such
conviction has become final; the obtaining of or the attempt to obtain ar license, money or
any other thing of value, by fraudulent misrepresentation; malpractice; continued practice of
dealing in or fitting of hearing aids by a person knowingly having a chronic infectious or
contagious disease; habitual drunkenness or addiction to the use of a controlled substance
as defined in chapter sixty-a of this code; advertising, practicting or attempting to practice
under a name other than one's own; advertising by means of or selling by the use of
knowingly false or deceptive statements.
(b) False and deceptive advertisement shall constitute unethical practice and the board, by
rules and regulations may regulate and proscrsibe acts considered by it to be false and
deceptive advertisement.
The rules and regulations promulgagted pursuant to this subsection shall include prohibitions
against (1) advertising a particular model or type of hearing aid for sale when purchasers or
prospective purchasers responeding to the advertisement cannot purchase the advertised
model or type, where it is established that the purpose of the advertisement is to obtain
prospects for the sale ofL a different model or type than that advertised, (2) representing that
the service or advice of a person licensed to practice medicine will be used or made available
in the selection, fitting, adjustment, maintenance or repair of hearing aids when that is not
true, or using the words "doctor,""clinic" or similar words, abbreviations or symbols which
tend to connote the medical profession when such use is not accurate, and (3) advertising a
manufacturer's product or using a manufacturer's name or trademark which implies a
relaWtionship with the manufacturer that does not exist or using the words "audiologist,""state
licensed clinic,""state registered," "state certified," or "state approved" or any other term,
abbreviation or symbol when it would falsely give the impression that service is being
provided by persons holding a degree in audiology or trained in clinical audiology, or that
licensee's service has been recommended by the state when such is not the case.
(c) The refusal to issue or renew a license or trainee permit or the suspension or revocation
of a license or trainee permit by the board must have the concurrence of a majority of the
members of the board.

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