(1) As used in this section: (a) "Comprehensive plan" means a comprehensive plan described in Subsection (3). (b) "Director" means an executive director, director, commissioner, general manager, or other similar position that has ultimate responsibility for the operation of a state entity. (c) "Life-saving program" means a program or initiative intended to prevent the imminent loss of human life through: (i) emergency response awareness; (ii) medical or public safety education; or (iii) providing time-sensitive safety information to the public. (d) "State publication channel" means a website or publication of a state entity that: (i) the public accesses, uses, or interacts with in significant volume; and (ii) is approved for use in connection with a comprehensive plan by the director, or the director's designee, of the state entity that controls the website or publication. (2) To maximize the opportunity to save lives in the state, the department shall convene a coalition of state-funded and state-sponsored life-saving programs. (3) The department shall create a comprehensive plan, including best practices and principles, for utilizing state publication channels to communicate information about life-saving programs to the public. (4) The comprehensive plan may include a schedule coordinating when each life-saving program is promoted through state publication channels, which may also coordinate with promotional periods or commemorative periods declared by the governor, and may address the allocation of costs.
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