Sec. 47.055. PROMOTION, MARKETING, AND EDUCATION. The program shall promote and advertise the Texas wild-caught shrimping industry by: (1) developing and maintaining a database of Texas shrimp wholesalers that sell Texas-produced shrimp; (2) operating a toll-free telephone number to: (A) receive inquiries from persons who wish to purchase a particular type of Texas-produced shrimp; and (B) make information about the Texas wild-caught shrimping industry available to the public; (3) developing a wild-caught shrimping industry marketing plan to increase the consumption of Texas-produced shrimp; (4) educating the public about Texas-produced shrimp by providing publicity about the information in the program's database to the public and making the information available to the public through the department's toll-free telephone number and electronically through the Internet; (5) promoting the Texas wild-caught shrimping industry; and (6) promoting and marketing, and educating consumers about, Texas-produced shrimp using any other method the commissioner determines appropriate.
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