§ 369-ee. Prize award schemes. 1. Written disclosure. (a) Unless\nwritten disclosure is made as provided in paragraph (c) of this\nsubdivision, it shall be unlawful for any person, firm or corporation to\noffer a consumer a prize as part of any prize award scheme.\n (b) For purposes of this section, "prize award scheme" shall mean a\npromotion, solicitation, or advertisement either oral, written, or\notherwise for the purchase or lease of a product, real estate, an\ninvestment, services, a membership, or any other item: (i) in which the\noutcome depends in a material degree upon an element of chance,\nnotwithstanding that skill or performance of the consumer may also be a\nfactor therein; (ii) where the consumer is told that he has won or may\nwin a prize or award, or is told that he or she is or may be the winner\nof a contest, or where similar language is used which would lead a\nconsumer to believe that he or she has won or may win a prize or award;\nand (iii) which requires the consumer to do something (including, but\nnot limited to, traveling to a location to accept the prize, listening\nto a sales presentation, submitting one's credit card account number,\nallowing a sales person into one's home or responding orally or in\nwriting).\n (c) Such written disclosure must be furnished to the consumer at the\ntime he is notified of the prize and must be written or printed in a\nsize equal to at least that type used for the standard text on the front\nof the first page of the offer. The written disclosure must clearly and\nconspicuously disclose all of the following: (i) a full description of\nthe exact prize won by the consumer including a list price which does\nnot appreciably exceed the highest price at which substantial sales are\nmade in the offering area; (ii) all material terms and conditions\nattached to the prize; (iii) a statement, where applicable, that the\nconsumer must submit to a sales presentation; (iv) a full description of\nthe product, real estate, investment, services, membership or any other\nitem to be offered for sale, including the price of the least expensive\nand the most expensive item or parcel; (v) a notice that if the consumer\ndecides to purchase any item offered for sale he has three business days\nin which to cancel such sale; and (vi) the odds of winning each prize\nmust be conspicuously disclosed in the same type face, size and boldness\nand adjacent to the most prominent listing of the prizes on the front of\nthe first page of the offer, with the odds stated in arabic numbers and\nidentify the total number of prizes to be given away and the total\nnumber of offerings to be distributed.\n (d) It shall be unlawful to (i) represent that a person is a "winner"\nor has been "selected", or words of similar import when all or a\nsubstantial number of those solicited receive the same "prize" or\n"opportunity" or (ii) deliver, or cause to be delivered, a prize notice\nor offering, which simulates or falsely represents that it is a document\nauthorized, issued or approved by any court, official, or agency of the\nUnited States or any state, lawyer, law firm, or insurance or brokerage\ncompany, or which creates a false impression as to its source,\nauthorization, or approval; or (iii) deliver, or cause to be delivered,\na prize notice or offering which is in the form of, or a prize notice or\noffering which includes, a document which simulates a bond, check or\nother negotiable instrument, whether or not that document contains a\nstatement or some other indication which suggests that it is\nnon-negotiable.\n 2. Right of cancellation. In addition to any other right to revoke an\noffer, the consumer may cancel a sale made as a result of a prize award\nsolicitation until midnight of the third business day after the day on\nwhich he signed a sales agreement. Cancellation occurs when written\nnotice of cancellation is given to the seller. Notice of cancellation,\nif given by mail, shall be deemed given
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