1. The Director may authorize the use of digital license plates in accordance with this section upon application by a person who otherwise complies with the requirements for registration and licensing pursuant to this chapter. 2. The use of a digital license plate must be voluntary and the Department shall not require any person to use or install a digital license plate or digital license plate device. 3. All digital license plates authorized for use pursuant to this section must: (a) Display the license plate code assigned to the vehicle by the Department and evidence of valid registration at all times, including, without limitation, when the vehicle is in motion, stationary, parked or unoccupied. (b) Be plainly readable by the human eye from a distance of 100 feet during daylight and darkness. (c) Be displayed on a digital license plate device that has been approved by the Department and purchased from a vendor approved by the Department. (d) Display only information and images required or authorized for display by the Department. 4. The Department may: (a) Approve alternative banner messages to appear on the bottom of a digital license plate. (b) Authorize the sale or resale of digital license plate devices by a device manufacturer or by participating vendors, subject to review and approval by the Department. (c) By regulation, restrict the types or classes of vehicles for which the Department will authorize the use of a digital license plate. 5. The Department may authorize digital license plates to replicate the appearance of a license plate type other than a standard license plate. If the Department authorizes a digital license plate to replicate the appearance of a special license plate, the Department shall charge for the use or renewal of a digital license plate which replicates the appearance of a special license plate the same fees which are charged for the conventional version of the special license plate. Any such fee which is imposed to generate financial support for a particular cause or charitable organization must be deposited and distributed in the same manner as the fee imposed with respect to the conventional version of the special license plate. A digital license plate which replicates the appearance of a special license plate is valid for the same length of time as the conventional version of the special license plate. The Department may cease the use of digital license plates which replicate the appearance of a special license plate which the Department no longer issues in conventional form. If the owner of a vehicle does not renew the digital license plate which replicates the appearance of a special license plate or the Department has ceased the use of the digital license plate which replicates the appearance of a special license plate previously used by the owner of a vehicle, the owner of a vehicle may continue to use a digital license plate which does not replicate the appearance of the special license plate. 6. The Department may authorize a digital license plate to replicate the appearance of a personalized prestige license plate issued pursuant to NRS 482.3667 by displaying a personalized license plate code. The Department shall charge for the use of a digital license plate that replicates the appearance of a personalized prestige license plate the same fees which are charged for the issuance and renewal of a conventional personalized license plate. A digital license plate which replicates the appearance of a personalized prestige license plate is valid for the same length of time as a conventional personalized prestige license plate as provided in NRS 482.3667 . Any fees collected pursuant to this subsection must be deposited with the State Treasurer to the credit of the Motor Vehicle Fund. The provisions of subsections 5, 6 and 7 of NRS 482.3667 apply with equal force to a digital license plate which replicates the appearance of a personalized prestige license plate. 7. The Department shall not charge any fee for the use of a digital license plate or digital license plate device in excess of the fees charged for a conventional license plate of the same type. 8. The Department shall adopt regulations: (a) Prescribing standards for the personally identifiable information which may be stored on a digital license plate or digital license plate device, which must be limited to that information which is deemed necessary by the Department to display evidence of registration compliance or for the manufacturer or vendor to provide services to the owner of a digital license plate device. (b) Prescribing standards governing the use of digital license plates and digital license plate devices, including, without limitation: (1) Protocols for data sharing, privacy and security. (2) Information which must be displayed on a digital license plate. (3) Information and images which may be displayed on a digital license plate, which may include, if determined by the Department to be appropriate and not contrary to the interests of the public, emergency service alerts and personalized messages. (4) The list of digital license plate devices which are approved for use pursuant to this section. (5) The procedure through which a person may apply to use a digital license plate. 9. All provisions of this title relating to license plates apply to digital license plates and digital license plate devices except: (a) As otherwise specifically provided; (b) As to those provisions which, owing to the physical differences between digital license plates or digital license plate devices and conventional license plates, can have no application; (c) Provisions requiring the return or surrender of license plates to the Department do not require the return or surrender of a digital license plate device which was not purchased from the Department; and (d) The provisions of NRS 482.270 do not apply to a digital license plate or digital license plate device. 10. As used in this section: (a) Digital license plate means a digital image displayed on a digital license plate device that includes the license plate code assigned to the vehicle and any other information or images which the Department may authorize or require by regulation. (b) Digital license plate device means an electronic device capable of: (1) Being mounted to a motor vehicle in accordance with the requirements for motor vehicle license plates; and (2) Displaying a digital license plate. (c) License plate code means the unique combination of numbers, letters or both numbers and letters appearing on the face of a license plate. (d) Special license plate means a special license plate issued pursuant to NRS 482.3667 to 482.3823 , inclusive.
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