Indiana Code § 32-36-1-6

"Personality" defined
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Sec. 6. As used in this chapter, "personality" means a living or deceased natural person whose: (1) name; (2) voice; (3) signature; (4) photograph; (5) image; (6) likeness; (7) distinctive appearance; (8) gesture; or (9) mannerisms; has commercial value, whether or not the person uses or authorizes the use of the person's rights of publicity for a commercial purpose during the person's lifetime. [Pre-2002 Recodification Citation: 32-13-1-6.]

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