Effective 1-1-2026. Sec. 27. (a) "Sale of personal data" means the exchange of personal data for monetary consideration by a controller to a third party. (b) The term does not include: (1) the disclosure of personal data to a processor that processes the personal data on behalf of the controller; (2) the disclosure of personal data to a third party for purposes of providing a product or service requested by: (A) the consumer; or (B) the parent of a child; to whom the personal data pertains; (3) the disclosure or transfer of personal data to an affiliate of the controller; (4) the disclosure of information that the consumer: (A) intentionally made available to the general public via a channel of mass media; and (B) did not restrict to a specific audience; or (5) the disclosure or transfer of personal data to a third party as an asset that is part of a proposed or actual merger, acquisition, bankruptcy, or other transaction in which the third party assumes control of all or part of the controller's assets.
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