Colorado Code § 44-20-101

Legislative declaration
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(1) The general assembly hereby declares that:
(a) The sale and distribution of motor vehicles affects the public interest, and a
significant factor of inducement in making a sale of a motor vehicle is the trust and confidence
of the purchaser in the retail dealer from whom the purchase is made and the expectancy that the
dealer will remain in business to provide service for the motor vehicle purchased;
(b) Proper motor vehicle service is important to highway safety and the manufacturers
and distributors of motor vehicles have an obligation to the public not to terminate or refuse to
continue their franchise agreements with retail dealers unless the manufacturer or distributor has
first established good cause for termination or noncontinuance of the agreement, to the end that
there shall be no diminution of locally available service;
(c) The licensing and supervision of motor vehicle dealers by the motor vehicle dealer
board are necessary for the protection of consumers, and therefore, the sale of motor vehicles by
unlicensed dealers or salespersons, or by licensed dealers or salespersons who have
demonstrated unfitness, should be prevented;
(d) Consumer education concerning the rules of the motor vehicle industry, the
considerations when purchasing a motor vehicle, and the role, functions, and actions of the
motor vehicle dealer board are necessary for the protection of the public and for maintaining the
trust and confidence of the public in the motor vehicle dealer board; and
(e) Subject to the United States constitution and the Colorado constitution, this article 20
applies to each sales, service, and parts agreement in effect, regardless of when the agreement
was adopted.

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