Colorado Code § 43-1-420

Specific information signs and tourist-oriented directional signs authorized - rules
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(1) (a) The department may erect, administer, and maintain signs within
highway rights-of-way for the display of advertising and information of interest to the traveling
public, pursuant to the federal authority set forth in 23 U.S.C. secs. 109 (d), 131 (f), and 315 and
49 CFR 1.48 (b).
(b) In addition to erecting, administering, and maintaining the signs authorized by
paragraph (a) of this subsection (1), the department may authorize the erection, administration,
and maintenance of specific information signs within highway rights-of-way upon the interstate
system for the purpose of providing information pursuant to federal authority.
(1.5) As used in this section, "urbanized area" means that area within the boundary of a
metropolitan area having a population of fifty thousand or more as determined by the United
States bureau of the census in its latest census and as included on the urbanized area map
approved by the department.
(2) The department may issue permits for business signs to be installed on specific
information signs, all such specific information signs and business signs to be constructed and
installed at the expense of the business being identified unless otherwise specified by a
contractor in an agreement negotiated pursuant to section 43-1-1202 (1)(a)(XI). Permits for such
business signs shall be issued for a period of one year, beginning each January 1, without
proration for periods less than a year. Each application for an initial permit or for a renewal of an
existing permit shall be accompanied by an administration and maintenance fee to be determined
by the department or by the contractor in an agreement negotiated pursuant to section 43-1-1202
(1)(a)(XI). In the event that the number of applications for permits for a particular location
exceeds the number of business signs that can be accommodated at that location, the department
or, if so specified in an agreement negotiated pursuant to section 43-1-1202 (1)(a)(XI), the
contractor, shall develop a method for the annual rotation of such business signs. The department
shall not condition eligibility for business signs on the utilization of any other off-premise
outdoor advertising devices.
(3) The department may issue permits and adopt rules for the erection, administration,
and maintenance of tourist-oriented directional signs within highway rights-of-way not on the
interstate system and not on freeways or expressways, as such highways are defined in the rules,
that are in urbanized areas, for the display of information of interest to the traveling public
pursuant to the federal authority therefor as set forth in 23 U.S.C. secs. 109 (d), 315, and 402 (a)
and 49 CFR 1.48 (b) and in accordance with federal requirements. Any tourist-oriented
directional sign erected pursuant to this subsection (3) shall be required to comply with all
applicable regulations of the county, city and county, or municipality in which the sign is
located. A county, city and county, or municipality may choose to authorize such signs within its
jurisdiction by adoption of a resolution to that effect by the governing body of the county, city
and county, or municipality, which resolution shall be directed to the executive director of the
department or the executive director's designee. Upon receipt of the resolution, the department
shall authorize further implementation of the tourist-oriented directional sign program within the
affected jurisdiction subject to the rules adopted by the department. The department shall not
condition eligibility for business signs on the utilization of any other off-premise outdoor
advertising devices.
(4) The department may contract with private businesses to implement all or part of the
sign programs authorized by this section pursuant to the public-private initiatives program set
forth in part 12 of this article.
(5) Repealed.

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