Colorado Code § 23-64-123

Deceptive trade or sales practices
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(1) It is a deceptive trade or sales
practice for:
(a) A school or agent to make or cause to be made any statement or representation, oral,
written, or visual, in connection with the offering of educational services if the school or agent
knows or reasonably should have known the statement or representation to be false, substantially
inaccurate, or misleading;
(b) A school or agent to represent falsely, directly or by implication, through the use of a
trade or business name or in any other manner, including the use of "help wanted" or other
employment columns in a newspaper or other publication, that it is an employment agency or
agent or authorized training facility for another industry or member of such industry or to
otherwise deceptively conceal the fact that it is a school;
(c) A school or agent to represent falsely, directly or by implication, that any of its
educational services have been approved by a particular industry or that successful completion
thereof qualifies a student for admission to a labor union or similar organization or for the
receipt of a state license to perform certain functions;
(d) A school or agent to represent falsely, directly or by implication, that the lack of a
high school education, prior training, or experience is not a handicap or impediment to
completing successfully a course or program of study or for gaining employment in the field for
which the educational services were designed;
(e) A school or agent to adopt a name, trade name, or trademark that represents falsely,
directly or by implication, the quality, scope, nature, size, or integrity of the school or its
educational services;
(f) A school or agent to represent falsely, directly or by implication, that students
completing a course or program of instruction successfully may transfer credit therefor to any
institution of higher education;
(g) A school or agent to represent falsely, directly or by implication, in its advertising or
promotional materials or in any other manner, the size, location, facilities, or equipment of the
school, the number or educational experience qualifications of its faculty, the extent or nature of
any approval received from any state agency, or the extent or nature of any accreditation
received from any accrediting agency or association;
(h) A school or agent to provide prospective students with any testimonials,
endorsements, or other information that has the tendency to mislead or deceive prospective
students or the public regarding current practices of the school, current conditions for
employment opportunities, or probable earnings in the industry or occupation for which the
educational services were designed or as a result of the completion of any such educational
service;
(i) A school or agent to enroll a student when it is reasonably obvious that the student is
unlikely to complete successfully a program of study or is unlikely to qualify for employment in
the field for which the education is designed, unless this fact is affirmatively disclosed to the
student;
(j) An agent representing an out-of-state school to represent directly or by implication
that the school is approved or accredited by the state of Colorado;
(k) A school or agent to designate or refer to its sales representatives as "counselors" or
"advisors" or to use words of similar import that have the tendency to mislead or deceive
prospective students or the public regarding the authority or qualifications of the sales
representatives or agents; or
(l) A school to advertise or otherwise represent that it is accredited unless the school is
accredited by an accrediting body that is recognized by the United States department of
education or is accredited by a programmatic accrediting body recognized by the Council for
Higher Education Accreditation as having the ability to accredit a freestanding, single-purpose
institution of construction education.

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