CHIEF JUSTICE HARRISON, dissenting: Proximate cause is essential to a private right of action for damages under section 10a(a) of the Consumer Fraud and Deceptive Business Practices Act (815 ILCS 505/10a(a) (West 1996)). Actual reliance by the plaintiff is not. Connick v. Suzuki Motor Co., <a href="/opinion/2199738/connick-v-suzuki-moto…
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